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Case Study: Search Engine Marketing Program Works For Local Lighting Retailer

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Its no surprise that the internet is full of companies saying that they can get your local business results through search engine marketing. Talk and sales pitches are one thing, results are another. Late last month we signed up a lighting retailer who was reluctant about using the Interesponse local online advertising solution. They didn’t think search engine marketing would work for their type of business. We requested the chance to prove to them that our system works. Here are their results for April so far:

Less then $500 Spent:

Phone Calls: 26
Email Leads: 11
Directions Requests: 24
Users Who Printed Page: 11
Total User Actions: 72

The landing page used for this client offered a coupon and from talking to the owner of the establishment we discovered that quite a few coupons were redeemed. What can we ascertain from these results? Interesponse.com’s local search engine marketing program works! Our local online advertising solution produces better results then competitive media. This client often runs in local print publications like the Pennysaver, Clipper Magazine & local newspapers. The cost of a 1 day ad in one of these publications costs more then 17 days worth of search engine marketing and doesn’t produce nearly as good of a result.

We stand behind our program. Let us prove to you that Interesponse.com can revolutionize the way you market your business. Give us a call today!

Brandon Hoffman
Director of Internet Marketing
1-800-918-7488

This entry was posted on Wednesday, April 18th, 2007 at 1:49 pm and is filed under Uncategorized. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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